Catalyst Welcomes Ayesha Ziya Fragrances!

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At Catalyst, we are really excited to announce that we have been appointed to handle the press and publicity for Ayesha Ziya Fragrances. We will promote the two new fragrance launches, including Irum and The Oud in the consumer and digital press. For more information on Ayesha Ziya Fragrances visit or contact Rosie or or call us on 0203 657 9848

Press Coverage in The Sun, Pride and Now magazine!


It’s been a busy few weeks here at beauty PR agency, Catalyst HQ, not only have we been appointed to handle the press and publicity for Ayesha Ziya Fragrances and D MacIntyre & Son, we have also had great press coverage for our clients! Now magazine featured a hair special which focused on the best tips and tricks for looking after your tresses! Scruples was recommended for their unique BB cream to help prime and set hair before styling and Christos from seanhanna recommended a shampoo thickening range. The Hair Jelly capsules by Iain Sallis were also featured in the hair feature as a way to help encourage hair growth and healthy texture. Pride magazine featured the Orofluido hair mask as the perfect tool for protecting your hair in the winter time.  In skin news, Phytomer’s 12H Moisturising Flash Gel was featured in The Sun newspaper for one of the best ways to keep your skin fresh-faced.

We are thrilled to see the latest coverage from our clients and we can’t wait to see what will happen with D MacIntyre & Son and Ayesha Ziya Fragrances. Keep your eye peeled on our news section to see a few exciting announcements coming up too!